Building a compelling website for business is essential in this digital world to get a competitive edge over the existing competitors. A website must be designed with eye-catchy features, and the website must represent your business culture and goal online. Fascinating the online visitors and attracting them towards the website is the ultimate target of the website owners.
The website must be designed with simple aspects but must be stunning to satisfy the online visitors and fulfilling their needs. A website is considered to be successful when it is appreciated by your visitors as well as by search engine. A website with visually appealing features holds good ranking on the search engine result page as well because an attractive website is the main key to get a lot of traffic from search engine.
Below specified are the current website design trends for website developers and website owners to achieve their target with an incredible and satisfying website.
The Best Website Design Trends To Follow
1. Website Colour Combination
Colour combination of the website is an essential ingredient for any website. A website blended perfectly with great colour combination would motivate the visitors to spend more time and to explore every page of the website. Designing the website and its different web pages with the perfect colour scheme is essential. The well-balanced contrast of the web pages improves the readability as well as draw the attention of the visitors. Contrast serves as a vital aspect with such two valuable functions. Thus, it is recommended to select a dark colour for the texts and content of the website and select a light colour for the background.
While designing the web pages, the developers should not use vibrating colours. Vibrating colours of the website create hurdles in reading the text and contents for which the visitors can get irritated and distracted. Using neutral colour between the two bright colours for the web design is the perfect solution to improve the readability.
2. Using Cinemagraphs For Web Design
The latest trend of web designing is to use cinematography. Cinemagraphs are the photos that constitute elements with repeated movements. A perfectly designed cinematography makes the website visually striking and fascinating that draws the attention of the visitors. The cinematography can either be GIF Files or video files. Opting for videos is a better idea rather than GIF Files. This feature would certainly extend user engagement!
3. Modular Designs Of Website
Integrating modular designs is not a new theme, but since few years the popularity of this feature is growing fast. This feature is incredibly stylish that employs standard block grid pattern within the layout components.
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4. High-Defined And Creative Typography
Attributes of typography must be used creatively. With this artistic feature, the website will get additional visualization with the artistic involvement instead of the same boring old fonts.
5. Flexbox Supported By Leading Web Browsers
Flexbox can be a CSS3 layout which allows producing more economical as well as inevitable results when operated with page layouts that would be displayed as exploitation of several screen sizes. Flexbox has incredibly popular as many leading web browsers support it.
6. Using SVG instead Of JPG OR PNG
Instead of using JPG or PNG format, developers can use SVG files as an alternative for logos and other images. Though SVG format files are not suitable for all types of images, it still perfectly suits with vector graphics and images. Give it a try!
7. Make Your Website Interactive With Micro-Interaction
Micro-interaction is a powerful and a proven way of interacting with the websites. This can be utilized at the specific moments when the users interact with the website. Such specific moments include liking a post on Facebook, status message setting, song rating or simply searching the website. The ultimate goal of micro-interaction is to improve UX. It also provides feedback and informative guidance to the users.
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8. Theme Of Material Design
Incorporating material design within the website has become widely popular since 2014. This design is built on the principles of paper and ink and the qualities of such design theme can be easily translated into digital format.
9. Landing Pages Are More Important Than Home Page
To generate more leads, the website owners can direct the traffic towards the landing pages rather than a home page. Refining the content and preferring to share it has become a tendency. Thus, more emphasis is given on landing pages rather than the home page of the website.
10. 360° video and VR incorporation with website
Following the above-specified trends of website design, the website designers and developers can drive success for the website. A website developed with such latest trends would be helpful to draw the attention of the visitors and to transform them into potential customers! The website owner would ultimately witness the high growth by earning maximum profits.